Southern Peanut Growers’ Recipe Contest Spreads the (Peanut Butter) Love
“PB my way” contest inspires home cooks to get creative with this affordable pantry staple, matching each recipe entry with a PB donation to hunger relief organization Feeding America
CANTON, GA – February 13, 2012 – In celebration of National Peanut Month this March, Southern Peanut Growers (SPG) is launching its third annual “PB my way” recipe contest. Peanut butter lovers are encouraged to dig deep into the jar—and recipe box—and share their favorite budget-friendly recipe for a shot at a $500 Visa® gift card. For every recipe received, SPG will donate a jar of peanut butter to hunger relief organization Feeding America.
According to the USDA, the average weekly food cost in December 2011 for a family of four on a “thrifty” to “low-cost” budget was about $9 per meal or $2.23 per serving. With peanut butter ringing up at less than 20 cents per serving, people would be nuts not to dig into this pantry staple.
“We can’t wait to see all the creative ways people incorporate this affordable food into their recipes,” says Leslie Wagner, executive director of Southern Peanut Growers. “For savvy shoppers looking to stretch their grocery budget, peanut butter provides a nutritious bang for the buck.”
Budget-friendly recipes can now be submitted at www.PeanutButterLovers.com until midnight EST, March 31, 2012. In addition to bragging rights, a one-year supply (one case) of peanut butter will be awarded to the top three who enter the most delicious recipes, and the grand prize winner will receive a $500 Visa® gift card. The winning recipes will be photographed and featured on Southern Peanut Growers’ Facebook, website and e-newsletter. For inspiration, consumers can visit SPG on Facebook throughout March for budget-friendly PB recipes from guest bloggers.
“Like” Peanut Butter to Help Fight Hunger
New this year, SPG is asking consumers to help spread the peanut butter love by “liking” Southern Peanut Growers on Facebook. When SPG reaches 1,000 likes, it will donate an additional 1,000 jars of peanut butter to Feeding America. That’s enough protein-packed goodness to make 16,000 peanut butter sandwiches!